Alerta contra el Racismo
Designing an inclusive and accessible digital service for reporting racism incidents and discrimination — centred on the dignity of those affected.
A selection of projects across content strategy, UX research, and digital service design.
Designing an inclusive and accessible digital service for reporting racism incidents and discrimination — centred on the dignity of those affected.
Local content strategy during a global health crisis — translating complex health guidance into clear, accessible communications for Peruvian citizens.
Leading a content team on Peru's national government platform — shaping language, structure and tone for millions of users across public services.
Developing a transactional chatbot for citizens' orientation — designing conversation flows that feel human, clear and trustworthy.